The Dollar Business
July 12, 2014, Saturday
The Dollar Business (full article)
US auto markets: opportunities for Indian exporters
Arthur Wheaton says: When I began teaching about the global automotive industry in the 1990s, it usually involved long discussions about the Detroit Big Three: GM, Ford and Chrysler. Significant time was spent on the-then up-and-coming Japanese companies Toyota, Honda and Nissan, with their new production systems. The remaining international content revolved around the engineering and social progress made by Western European brands: Volkswagen, Mercedes-Benz, BMW, PSA Peugeot Citroen, with casual reference to Renault and Fiat. While there were many other auto companies, those three geographic regions comprised the majority of production, sales and conversation. Thankfully today, the global auto industry has moved away from US, Japan and Western European domination.