Fox Business, February 18, 2014, Friday

Fox Business

February 18, 2014, Friday

Fox Business (full article)

Five industries where women-owned businesses survive longer

A Cornell University study found that despite previous studies arguing the opposite, female ownership is the key to surviving over the long haul for many businesses.

"We find that female-owned businesses consistently out-survive male-owned businesses in many industries and areas," said Michele Williams, one of the study's authors and an assistant professor of organizational behavior in Cornell's Industrial and Labor Relations School.