Friday, July 27, 2012

Bloomberg Businessweek, July 19, 2012, Thursday

Bloomberg Businessweek

July 19, 2012, Thursday

Bloomberg Businessweek (full article)

Wellness Games Encourage a Fitter Workforce

More employers are catching on to what Charlotte discovered: Tying workplace wellness programs to online games or social media lights a fire under workers as no number of posters in the break room can. “That social aspect creates some level of accountability,” says Brad Bell, an associate professor of HR at Cornell University. “You know that if you don’t show up, people are going to notice.”